MORE Is Not A Measurable Goal, So Stop Defining Your Business Growth This Way.

If you can’t measure it, you’ll have a hard time improving it

What are you trying to achieve? Photo by Pexels

This is a simple question that often seems to be too hard to answer. Most businesses and entrepreneurs I have worked with in the last 15 year never really know what to say, except: More leads. More sales. More traffic. I’ve only…